Social media can help you attract reliable and loyal customers.
Social media also helps with your SEO, especially through cross linking.
A social media strategy should include:
-Blogging at least once per week.
-Posting to Facebook or LinkedIn, once per day
-Google+, once per day.
-Twitter, once per day.
Whether Facebook or LinkedIn is best depends on the product or service you are offering, and who you are offering it to. And of course, research suggests that a Google+ presence can help improve your Google search rankings.
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